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Book Reviews
- May 2005 It’s Not About the Technology: Developing the Craft of Thinking
for a High Technology Corporation (Raj Karamchedu)
- Mar 2005 Now Discover your Strengths
- Jan 2005 Contextual Design - Defining Customer-Centered Systems
- Nov 2004 Positioning - The Battle for Your Mind by Al Ries and Jack Trout
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| This Month's Newsletter
July-August
2005
Inside this Issue:
- June 2005 Event Review - Dipchand "Deep" Nishar (Product Management at Google: How to Bring Breakthrough Products to Market)
- May 2005 Event Review - Dennis Meister (Maximizing Customer Value through Product Lifecycle Management and Marketing)
- The Content-Free Buzzword- Compliant Vocabulary List - Peter E. Cohan
- Working with Difficult Engineering Teams - Brian Lawley (Part III)
- Book Review - Confidence: How Winning Streaks and Losing Streaks Begin & End (Rosabeth Moss Kanter) - Review by John Armstrong
- SVPMA News - New Board Members
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